---
title: "Introduction to Online Store"
description: "Learn about Sarah's online store functionality and how it can help you sell online."
keywords: ["online store", "ecommerce", "online sales", "shop", "web"]
lastUpdated: "2025-01-26"
---

# Introduction to Online Store

Sarah's online store allows you to **sell your products online** with an integrated solution that connects directly with your inventory, point of sale, and billing system.

## What is the Online Store?

It's a complete web store that you can customize and that's integrated with all Sarah modules. Your customers can:

- View your products with photos and descriptions
- Add products to cart
- Place orders online
- Pay with MercadoPago
- Choose between home delivery or store pickup

## Main Features

### Complete Integration

The online store is fully integrated with:

- **Inventory**: Products and stock sync automatically
- **POS**: Online sales appear in your management system
- **Billing**: You can invoice online orders just like counter sales
- **Customers**: Online customers are automatically created in your contact database

### Customization

You can customize:

- **Visual theme**: Choose from predefined themes or customize colors
- **Logo and header**: Upload your logo and header image
- **Company information**: Description, contact, features
- **Price configuration**: Show or hide prices, use price lists

### Product Management

- **Automatic sync**: Enabled products appear in the store
- **Categories**: Organize products by categories
- **Search**: Customers can search products by name or SKU
- **Filters**: Filter by category and price list

### Cart and Checkout

- **Persistent cart**: Products are saved while customer browses
- **Multiple payment methods**: MercadoPago (QR, payment link)
- **Shipping options**: Home delivery or store pickup
- **Shipping calculation**: Integration with shipping services (Correo Argentino)

### Order Management

- **Order status**: Track pending, processed, completed orders
- **Notifications**: System notifies you of new orders
- **History**: All online sales are recorded in your system

## Your Store URL

Your store has a unique URL based on your company slug:

**Format:** `https://[company-slug].sarah.ar`

Or if you configured a custom domain:
**Format:** `https://[your-domain.com]`

## Requirements

To use the online store you need:

- ✅ An active Sarah account
- ✅ Enabled products in your inventory
- ✅ At least one cash register with MercadoPago connected (for online payments)
- ✅ Basic store configuration (name, logo, etc.)

## Use Cases

### Physical + Online Commerce

Sell both in-store and online with the same inventory and system.

### Online Only

If you only sell online, the store is your main point of sale.

### Channel Expansion

Add online sales without needing additional systems.

## Benefits

- ✅ **No additional costs**: Included in your Sarah plan
- ✅ **Native integration**: Everything connected in one system
- ✅ **Easy to use**: You don't need advanced technical knowledge
- ✅ **Customizable**: Adapt the store to your brand
- ✅ **SEO optimized**: Better visibility in search engines
- ✅ **Responsive**: Works on mobile, tablets, and desktop

## Limitations

- The store uses the same inventory as POS (no separate stock)
- Available themes are limited (though customizable)
- Doesn't include advanced ecommerce features like coupons or affiliate programs

## Next Steps

- [Store Setup](/docs/shop/setup) - Configure your store step by step
- [Themes and Customization](/docs/shop/themes) - Customize appearance
- [Product Management in Store](/docs/shop/products) - Learn to manage products
- [Checkout and Online Payments](/docs/shop/checkout) - Configure payments
- [Online Order Management](/docs/shop/orders) - Manage orders